• (+66)2 470-9799
  • (+66)84 676-5885
  • gmi@mail.kmutt.ac.th

ผศ. ดร.ศุภชาต เอี่ยมรัตนกูล

ประวัติการศึกษา

  • 2014 Ph.D. (Management), School of Management, Asian Institute of Technology, Thailand
  • 2002 M.S. (Engineering and Technology Management), Department of Engineering and Technology Management, Portland State University, U.S.A.
  • 2002 M.S. (Electrical and Computer Engineering), Department of Electrical and Computer Engineering, Portland State University, U.S.A
  • 1998 B.Eng. (Electrical Engineering), Kasetsart University, Thailand

ประกาศนียบัตรและการอบรม

  • Certification in Analysis of Structural Equation Modeling (SEM) with AMOS program (April 2 – April 4, 2012), Chulalongkorn Business School, Chulalongkorn University, Bangkok, Thailand
  • Certification in Analysis of Linear Structural Relations Model (LISREL): Principles and Application (October 1 – October 3, 2012), Faculty of Education, Chulalongkorn University, Bangkok, Thailand
  • Certification in Using Mplus program for data analysis and research (October 4 – October 5, 2012), Faculty of Education, Chulalongkorn University, Bangkok, Thailand
  • Certification of the international honor society of operations research and management science related disciplines (OMEGA RHO), 2002

ประวัติการทำงาน

  • 2021 – Present   Graduate School of Management and Innovation (GMI) King Mongkut’s University of Technology Thonburi
  • Lecturer/Assistant Professor in Integrated Innovation Management Master Program and Logistics and Supply Chain Management Program

ผลงานที่ตีพิมพ์/การประชุมวิชาการ

  1. Iamratanakul, S. (2024). “The Demand Forecasting for of Contractor Badge Printing”, Procedia of Multidisciplinary Research. Vol.2, No.2, pp. 1-3.
  2. Iamratanakul, S., & Ratanaprasit, C. (2023). An application of Lean for procurement process: A case study of ABC Company. Paper presented at the The 9th International Conference for Green Asia and Sustainability Forum, Eastern Asia University, Thailand.
  3. Iamratanakul, S., & Srisunthorn, N. (2022). Factors influencing consumer brand engagement on Facebook fan pages. Journal of Interdisciplinary Research: Graduate Studies Edition, 11(2), 91-101.
  4. Iamratanakul, S., & Tubtap, P. (2022). The influence of social media marketing on the relationship value between companies and customers: A case study of coffee shops. Journal of Interdisciplinary Research: Graduate Studies Edition, 11(1), 28-37.
  5. Iamratanakul, S. (2019). Modeling of critical success factors of Thai retailers: Interpretive structural modeling approach. Asia-Pacific Contemporary Finance and Development (International Symposia in Economic Theory and Econometrics), 26, 69-87.
  6. Iamratanakul, S. (2018). “A Conceptual Framework of Implementing Business Strategy for the NPD Process.” Review of Integrative Business and Economics Research (RIBER) 7(1): 116-123.
  7. Iamratanakul, S., et al. (2014). “Indicators of best practices in technology product development projects: Prioritizing critical success factors.” International Journal of Managing Projects in Business 7(4): 602-623.
  8. Iamratanakul, S. (2014). “A framework of the innovation system: a case of Thailand.” International Journal of Economic Policy in Emerging Economies 7(2): 111-124.
  9. Iamratanakul, S., et al. (2010). “The relationship of perceived human resources management practices on employees’ performance.” International Journal of Business Strategy 10(2): 44-55.
  10. Iamratanakul, S., et al. (2008). “Strategic Alignment in Project Portfolio Management.” Journal of Pendidikan Akuntansi in Indonesia 6(2): 32-45.
  11. Iamratanakul, S., et al. (2008). “Innovation and Factors affecting the Success of NPD Projects: Literature Explorations and Descriptions.” International Journal of Management Science and Engineering Management 3(3): 176-189.
  12. Ranok, S. and Iamratanakul, S. (2019). “Consumer Decisions in Purchasing Processed Egg Products by Hierarchical Analysis.”, Journal of Interdisciplinary Research: Graduate Studies, Vol. 8, No. 2.
  13. Chunjit, D. and Iamratanakul, S. (2019). “The Use of Online Media to Decide to Buy Real Estate In Bangkok”, Rajapark Journal, Volume 12, Issues 29, May – August 2019.
  14. Chareounsivilai, S. and Iamratanakul, S. (2019). “Selection of Warehouse Management System”, Rajapark Journal, Volume 12, Issues 30, July – December 2019.
  15. Iamratanakul, S. and Supanit, R. (2019). “Factors Influencing Smart Phones Brand Choices of Consumer in Bangkok”, Rajapark Journal, Volume 13, Issues 28, January – March 2019, Pages 62-75.
  16. Iamratanakul, S. and Martnok, T. (2018). “The Impact on Customer Retention through Telemarketing Channels of Insurance Brokers”, Veridian E-Journal, Volume 11, Issues 2, May – August 2018, Pages 2818-2834.
  17. Sathanderm, S., & Iamrattanakul, S. (2018). Brand equity and satisfaction influencing brand loyalty at the Thailand Institute of Nuclear Technology (Public Organization). Journal of Interdisciplinary Research: Graduate Studies, 7(2), July-December 2018.
  18. Srilamai, P., & Iamrattanakul, S. (2018). The influence of trust on purchasing decisions of natural ingredient facial cleansing products through retail stores. Journal of Interdisciplinary Research: Graduate Studies, 7(2), June-December 2018.
  19. Sabaimuang, S., & Iamratanakul, S. (2018). The identification factors of innovation creativity in organizations through the analytic hierarchy process (AHP): A case study of a building material factory. Rajapa Roi-et Journal, 12(2), July-December 2018.
  20. Iamratanakul, S. and Rassiri, V. (2017). “Factors and client’s behavior influencing decisions making on choosing the veterinary hospital in Bangkok.” Veridian E-Journal 10(3): 413-429.
  21. Sukdarunpatha, T. and Iamratanakul, S. (2017). “The beauty pageant’s image to a society.” Kasetsart Applied Business Journal 11(4): 38-52.
  22. Sae-bang, W. and Iamratanakul, S. (2017). “The Market Survey to Know the Factors That Affect the Creation of Value-Added Products “Ready to Eat Salad Tray” of the Royal Project Foundation.” Veridian E-Journal 10(2): 1885-1901.
  23. Rattanadit, W. and Iamratanakul, S. (2017). “Measuring Sale Agency Performance under the Sale Promotion Units of Consumer Products”, Modern Management Journal, Volume 15, Issues 2, July – December 2017, Pages 131-143.
  24. Wongtrakularee, V. and Iamratanakul, S. (2016). “The assessment of key success factors of financial institution’s operational risk management.” Kasetsart Applied Business Journal 4(2): 1-12.
  25. Rangrit, C. and Iamratanakul, S. (2016). “Assessment of the important factors for choosing a used car loans.” Kasetsart Applied Business Journal 4(1): 19-33.
  26. Iamratanakul, S., Shankar, R., & Badir, Y. (2010). The enablers of project management practice in the technological industry. PICMET ’10 – Portland International Center for Management of Engineering and Technology, Proceedings – Technology Management for Global Economic Growth.
  27. Iamratanakul, S., Shankar, R., & Dimmitt, N. J. (2009). Improving project portfolio management with strategic alignment. PICMET: Portland International Center for Management of Engineering and Technology.
  28. Iamratanakul, S., Patanakul, P., & Milosevic, D. (2008). Project portfolio selection: From past to present. 4th IEEE International Conference on Management of Innovation and Technology, ICMIT, August 21-24, 2008.
  29. Iamratanakul, S., Hernandez, I. P., Castilla, C., & Milosevic, D. Z. (2007). Innovation and factors affecting the success of NPD projects: Literature explorations and descriptions. IEEM 2007: 2007 IEEE International Conference on Industrial Engineering and Engineering Management, November 2-4, 2007.
  30. Iamratanakul, S., & Milosevic, D. Z. (2007). Using strategic fit for portfolio management. PICMET ’07 – Portland International Center for Management of Engineering and Technology – Management of Converging Technologies, July 5-9, 2007.
  31. Iamratanakul, S., & Kocaoglu, D. F. (2006). New product development and innovation: Literature explorations and descriptions. PICMET ’06 – Technology Management for the Global Future; Istanbul, June 8-13, 2006.
  32. Iamratanakul, S., McNames, J., & Goldstein, B. (2003). Estimation of respiration from physiologic pressure signals. A New Beginning for Human Health: Proceedings of the 25th Annual International Conference of the IEEE Engineering in Medicine and Biology Society, February 17-21, 2003.
  33. Iamratanakul, S. (2003). Capacity management for multiple project environments. PICMET ’03 Portland International Conference on Management of Engineering and Technology, June 20-24, 2003.
  34. Iamratanakul, S. (2003). Efficiency in the telecommunications industry: An international comparison using DEA. PICMET ’03 Portland International Conference on Management of Engineering and Technology, June 20-24, 2003.
  35. Iamratanakul, S., Badir, Y., & Dimmitt, N. J. (2010). Fostering education in service innovation management. 2010 International Conference on Asia Pacific Business Innovation & Technology Management, November 24-26, 2010.
  36. Iamratanakul, S., Shankar, R., & Badir, Y. (2009). Technology and innovation management in the service sector. INFORMS International Conference on Service Science, July 6-7, 2009.
  37. Iamratanakul, S., Anderson, T. R., & Inman, L. (2005). Measuring capability of computer display projectors using TFDEA. Portland International Conference on Management of Engineering and Technology (PICMET), June 31 – July 4, 2005.
  38. Iamratanakul, S., Anderson, T. R., & Inman, L. (2004). New product development applications of data envelopment analysis (DEA): Computer display projectors. INFORMS Fall National Meeting, September 24-27, 2004.
  39. Iamratanakul, S., Anantarattanachai, M., & Jettamangchai, P. (2011). Promoting research and development: A case study of Thai ICT industry. PICMET: Portland International Conference on Management of Engineering & Technology, June 31 – July 4, 2011.
  40. Iamratanakul, S., Sukhotu, V., & Shankar, R. (2012). Barriers of technology projects: An interpretive model. The 21st International Conference on Management of Technology (IAMOT), February 19-23, 2012.
  41. Iamratanakul, S., Rasmithes, B., Sukhotu, V., Siengthai, S., Kachitvichyanukul, V., & Shankar, R. (2012). Macroeconomic environmental model in international logistics management. 2012 IEEE International Conference on Industrial Engineering and Engineering Management, November 10-13, 2012.
  42. Iamratanakul, S. (2013). Project strategy of new product development projects. Int’l Journal of Arts & Sciences (IJAS) Conference, March 14-18, 2013.
  43. Iamratanakul, S. (2013). Project management in the automotive industry. Technology, Innovation, and Industrial Management (TIIM) Conference 2013, April 29-31, 2013.
  44. Iamratanakul, S. (2013). Project strategy in new product development. Technology, Innovation, and Industrial Management (TIIM) Conference 2013, April 29-31, 2013.
  45. Iamratanakul, S. (2013). Innovation system structure in Thailand. SIBR 2013 Bangkok Conference on Interdisciplinary Business and Economics Research, May 6-8, 2013.
  46. Iamratanakul, S. (2013). Project selection in rapidly changing industries using budget management methods. Technology Innovation & Industrial Management (TIIM) 2013, April 29-31, 2013.
  47. Sukhotu, V., & Iamratanakul, S. (2013). An EOQ model with consideration of second trip in-store replenishment. The IEEE INTERNATIONAL CONFERENCE ON INDUSTRIAL ENGINEERING AND ENGINEERING MANAGEMENT (IEEM2013), November 10-13, 2013.
  48. Iamratanakul, S. (2013). Marketing strategy for import and export business: A case of KOSSU. Second Annual International Conference on Consumer Research and Marketing: Frontiers of Theory, Method, and Practice, October 12-14, 2013.
  49. Iamratanakul, S. (2014). Global positioning systems: An evolving technology. The 5th International Conference on Business and Economics, May 1-3, 2014.
  50. Iamratanakul, S. (2014). Strategic management of new product development projects. PORTLAND International Conference for Management of Engineering and Technology, June 26 – July 1, 2014.
  51. Snicker, V., Heinonen, H., Österman, J., Kyttä, J., & Iamratanakul, S. (2014). International trade: A case of KONE Corporation. The 4th International Business Management Research Conference (IBMRC), October 14-16, 2014.
  52. Iamratanakul, S. (2014). Handling shelf space with an optimal EOQ model. The 12th SARD Workshop: The Society of Asian Retailing and Distribution (SARD), October 28-30, 2014.
  53. Iamratanakul, S. (2015). Modeling the macro-environmental factors of international distribution. MakeLearn and TIIM Joint International Conference, April 27-29, 2015.
  54. Iamratanakul, S. (2015). New product development projects: What strategy should we use? The 6th International Conference on Business and Economics, May 25-27, 2015.
  55. Iamratanakul, S., & Choothian, W. (2016). Identifying factors affecting organizational improvement resulting from lean practices in new product development processes. Portland International Center for Management of Engineering and Technology (PICMET), August 4-8, 2016.
  56. Iamratanakul, S. (2016). The application of lean practices on new product development (NPD) processes. Society of Interdisciplinary Business Research, May 2-3, 2016.
  57. Akkarasereenon, S., Chetthamrongchai, P., & Iamratanakul, S. (2016). Factors leading to success affecting customer loyalty: A case study of Tesco Lotus in Thailand. The 7th International Conference on Business and Economics, June 26-28, 2016.
  58. Iamratanakul, S. (2016). The impact of lean practices on NPD performance. The 8th IEEE International Conference on Management of Innovation and Technology (ICMIT2016), August 19-22, 2016.
  59. Iamratanakul, S. (2017). Modeling the social and cultural environment of international logistics. 2017 Annual Conference of the Emerging Markets Conference Board, May 5-7, 2017.
  60. Iamratanakul, S. (2017). Entering the Thai market: The plan for Amazon Prime. INTERNATIONAL INTERDISCIPLINARY BUSINESS-ECONOMICS ADVANCEMENT CONFERENCE 2017, March 9-14, 2017.
  61. Iamratanakul, S. (2017). A conceptual framework of implementing business strategy for the NPD process. In SIBR 2017 Conference on Interdisciplinary Business & Economics Research (pp. 6-7).
  62. Iamratanakul, S. (2018). The application of lean management for Thai retailing businesses. In 24th Eurasia Business and Economics Society (EBES) Conference (pp. 10-12).
  63. Iamratanakul, S. (2018). Lean principles model in retail businesses. In 36th International Academic Conference (pp. 21-24).
  64. Iamratanakul, S., Borelli, R., Chung, J., Nguyen, N. T., Smith, E., & Stucki, M. (2018). The launch of the nose inhaler ‘The Sniffler’ in Sweden. In The 8th Business & Management Conference (pp. 4-7).
  65. Iamratanakul, S. (2018). An optimization model for multiple objective supply chain master planning. In 2018 IEEE International Conference on Industrial Engineering and Engineering Management (pp. 16-19).

ความสนใจ/ความเชี่ยวชาญ

  • Logistics and Supply Chain Management
  • Retail Business Management
  • Procurement Management and sourcing
  • Innovation and Entrepreneurship Management
  • Business Model and Economics
  • Marketing Management

ติดต่อ

Email: supachart.iam@mail.kmutt.ac.th / supachart9@gmail.com
Website: https://scholar.google.com/citations?user=vXZ2uxoAAAAJ&hl=en
LineID: supachart99

อาจารย์ท่านอื่น

ผศ. ดร.วรพจน์ อังกสิทธิ์

ผศ. ดร.ทิพวรรณ ปิ่นวนิชย์กุล

ผศ. ดร.จิรศิลป์ จยาวรรณ

รศ. ดร.เจริญชัย โขมพัตราภรณ์

ผศ. ดร.มงคล อัศวดิลกฤทธิ์

ผศ. ดร.ปฏิภาณ แซ่หลิ่ม

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รศ. ดร.ชุมพล มณฑาทิพย์กุล

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